I’m Nikki Beasley, and you can count on my unwavering support, boisterous cheerleading and gentle ass-kickings to move you forward with love and laughter to create the business and the life you want for yourself.

Nikki Beasley about us page image 1

I’ve been self-employed my entire adult life and although this coaching business was formally launched in January 2018, my coaching roots go back 8 years.

I learned the ins and outs of doing business online because I had no choice. When I launched my e-commerce business in 2009, I spent a small fortune on marketing experts but they provided no results and took almost all my money.

It ticked me off that I couldn’t hire someone who would honestly focus on my unique business and really help me create a growth plan and strategy for success. There was no one to turn to for answers relevant to my business, no one to give me important tips, tricks or tools I could actually use to achieve my goals.

But there were oh so many ready to sell me their one-size-fits-none quick fixes and frankly, I felt preyed upon.

So I was left with no choice but to learn how to do my own damn marketing and I got good at it and it was fun. From SEO to sales copy and everything in between. I went at it using all my skills and then some from my 18 years as a project supervisor in the film and television industry.

Figuring out what worked and doing it on a budget was so exciting I couldn’t help but share it with fellow small business owners. Before I knew it I was coaching my suppliers and even some of my e-commerce biz clients and I still work with most of them now, 8 years later. It wasn’t my plan, it just happened. I soon discovered that my purpose was to grow other people’s businesses and get them results.

IT IS MY PERSONAL MISSION TO EMPOWER YOU TO BUILD A FULLER LIFE FOR YOURSELF AND BUILD THE BUSINESS OF YOUR DREAMS.

Why me?

Maybe because as a teenager new to Canada from South Africa, I know what starting from nothing really looks like and what hard work and sacrifice means. I am eternally grateful to my parents for giving me the opportunity to be and do anything I wanted even if I didn’t always make the best choices – but boy, have I got stories!

Because after running my own e-commerce business for 9 years I know what it’s like when you’re so deep in it that some days you just can’t anymore and you need a biz big sister to guide you through to the other side, pointing out the landmines and daisies along the way.

Because I’ve spent the last 8 years working with small business owners to launch and grow their businesses with a clear understanding of what it takes to be truly successful in today’s marketplace – Hint: it’s a life-enhancing, come-into-your-own experience.

Because I know how very hard it is to run and grow a business, that small business owners are the unsung heroes of our economy, that we sacrifice so much of ourselves (in quiet) to see our ideas become things and that while we don’t do it for the money, we deserve to earn a decent living.

Or because every time life offered up a new opportunity I said yes and figured it out afterwards and I know that you can, too.

One More Thing

I love speaking with entrepreneurs and more than that, I love helping hard-working, inventive, ambitious people. If you’re not sure you’re ready to work with someone like me, book a call and let’s talk. You may walk away with a little nugget of information, a new way of looking at your situation or at the very least, you’ll have a chat with someone who truly understands your struggles.

The one thing you won’t get from me is pressure. It is of the utmost importance that you only work with someone you connect with when you do work on this level. After all, it’s not just your business, it’s so much more. 

It's so good to talk to you, I already feel so much better about the direction of my business. I have a renewed sense of excitement and passion much the same as when I first started my business. I also have a deeper sense of my purpose and so much more clarity of where I’m going.

Change in the best way possible

It’s so good to talk to you, I already feel so much better about the direction of my business. I have a renewed sense of excitement and passion much the same as when I first started my business. I also have a deeper sense of my purpose and so much more clarity of where I’m going.

— Serena Shah, Serena Shah Group
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